Venancio Velloso

Hi, I'm Venancio Velloso, Founder of WebPesados, a marketplace of heavy equipment

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Serial entrepreneur with internet/technology startup experience. Founder of three internet start-ups using the most innovative technologies, developing business strategies, and optimal cost structure. Solid experience in early stage business development, strategic thinking, raising capital and marketing and sales tactics. VTEX, his first internet start-up, developed one of the top e-commerce platforms nationwide, supporting niche oriented online stores, such as: Sacks, Estacao do Vinho, Rozenlandia, and later on, some multinational clients, like: Wal-mart, Polishop, and Agora. It is also one of the founders of the E-commerce Summit, known for, connecting e-commerce experts and executives all accross Latin America. With VTEX experience he spined-off to startup Sapatino, one of the first online shoes and accessories retailers in Brazil, which was later sold in mid 2008 to a Private Equity fund in Brazil. In addition to develop two internet start-ups, Venancio has also worked as an advisor/consultant, with a diverse range of clients, including Trialpay, ezLearn, and a number of startups and early stage ventures. After harvesting from his second internet endeavor, he founded WebPesados, a online marketplace for heavy equipment.

Local Organizer at Startup Weekend

November 2010 - November 2010

I'm organizing the Startup Weekend in Brazil. It's an innovative event that basically creates companies in 54h - "no talk, all action"! Quick tour of the first event held in São Paulo: http://www.videolog.tv/video.php?id=604045 Please check our website for more info: http://saopaulo.startupweekend.org/2010/11/29/projeto-de-sao-paulo-vence-a-batalha-global-de-startups/

Founder at Sapatino

December 2005 - June 2008

- Raised 500k of seed capital to launch one the first online shoe and accessories multi-brand retailer in Brazil - Lead team to achieve sales of aproximetly 700% in 10 months - Sold company to a PE fund interested in antecipating time to market of a traditional shoe retailer chain in Sao Paulo.

Co-Founder, Sales and Marketing Director at VTEX

January 2004 - November 2005

- Collaborated to the development of Sao Paulo's office - Restructured the company: website, brand, products, and services leading client base to grow from 1 to 36 in 12 months - Participated as keynote speaker in workshops and events to help educate the market about CRM - Developed strategic partnerships and indirect sales channels leading to a significant sales growth of 300% - Collaborated with sales and implementation process of Ecommerce platform leading to spin-off of Sapatino

Real Estate Analyst Intern at Odebrecht

June 2003 - September 2003

- Prepared a potential real estate development project to be processed - Valued potential properties for future developments - Analyzed financial returns on pending projects under negotiation

Research Analyst Intern at Banco Pactual (currently BTG Pactual)

June 2002 - September 2002

- Built DCF model template which standardized cash flow analysis for upcoming company presentations - Provided statistical analysis for monthly reports issued to foreign investors in credit research area - Prepared companies’ valuation for future reports in the equity research area

Founder at WebPesados

October 2008

Online marketplace for heavy equipment

Babson College

2001 – 2003

Bachelor of Science in Business and Administration

Northeastern University

1999 – 2001

Bachelor of Science in Business and Administration

Concentration: Finance, Economics

Escola Americana do Rio de Janeiro

1984 – 1999

Colaborador Tech Tudo